How to create cold emails that get results?

Introduction to how to create a Cold emails

How to create a winning cold email: For any freelancer, agency or independent organisation, marketing is God. If you are struggling with your marketing campaigns, you need to know this: Even a mediocre product with excellent marketing skills sell gigantically. Having said that, THE PITCH can literally turn the way your potential customers think about your product. Want to skyrocket your marketing abilities? Bet you must read this blog because today we are going to talk about how you can draft a conquering cold email.

Grinding about not having great clients & building connections with them, both simultaneously, is not the solution. You need to break the shackles of old marketing methods and try cold emailing but with a touch of personalisation. Here’s your guide to drafting a top-scoring cold email that will leave them with an impressive impersonation of your product!


Personalize your cold emails by addressing the recipient by their name, and tailor the content of the email based on their interests or needs. Avoid generic, generic mass emails, and show that you have taken the time to research and understand the recipient’s background or business.

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Clear subject line

The subject line is the first thing that the recipient sees, so make it compelling and relevant. Avoid clickbait or spammy subject lines, and instead, use a concise and clear subject line that conveys the purpose of the email and encourages the recipient to open it.

Also read: Best cheap online shopping apps in India?

Concise and focused content

Keep your email content concise and focused. Avoid lengthy emails that can overwhelm the recipient. Use bullet points, short paragraphs, and clear language to convey your message effectively. Make sure your email is easy to read and understand.

Call to action (CTA)

Include a clear and compelling call to action (CTA) in your cold email. Tell the recipient what you want them to do, whether it’s scheduling a call, visiting your website, or taking any other desired action. Use action-oriented language and make it easy for the recipient to take action.

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Professional appearance

Ensure that your cold email looks professional in terms of formatting, grammar, and spelling. Mistakes or sloppy formatting can create a negative impression and reduce the effectiveness of your email.

Where can I find free emails?

Finding official free emails is a tricky task but with the right techniques and platforms, you wouldn’t have to struggle.

  • First things first, use the LinkedIn platform to its very core because half the emails lie in the LinkedIn portals, profiles, bios and job descriptions.
  • Also, go on the websites of the companies you wish to approach for and look for the Team page. Most companies share the emails there too.
  • Most importantly, there are many platforms that you can use to look for free emails such as,, etc.

Summing it up how to create cold emails

Creating effective cold emails can be challenging, as they need to capture the attention of the recipient and generate a positive response. Remember that cold emailing is a numbers game, and not every recipient will respond positively. However, by following these tips and continuously refining your approach, you can create cold emails that are more likely to get results and generate meaningful responses from your recipients.

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